PPG (ppg.com) has announced that GLIDDEN™ paint by PPG asked consumers to call it like ‘they’ see it with the announcement of the 2023 Color of the Year: Vining Ivy. This “bluish-greenish-something-in-betweenish” tone serves up versatile vibes, making it an on-trend addition to contemporary designs or a refined pop of color for those with more traditional taste, notes a press release from the company.

“Consumers are seeking to simplify in this post-COVID era, as the past two years have shed a new light on the importance of serenity and little moments,” said Ashley McCollum, Glidden color expert…